Serta introduced iComfort® Directions™, a premium memory foam mattress line featuring the first dual-action gel memory foam in a sleep system designed from the surface to the core for enhanced cooling comfort and individualized body support. Serta’s new Cool Action™ Dual Effects™ material is the world’s first memory foam to combine both Serta’s original MicroSupport® gel and a breakthrough MicroCool+™ gel in a material with 25% more total gel than an original Cool Action™ gel memory foam.
Models in iComfort® Directions™ Collection have the same 6" polyurethane foam support core but they vary in presence and thickness of premium comfort materials - gel infused memory foam and gel infused latex. You can learn about details of every model if you search under iComfort® brand.
Known iComfort® Directions™ model names: Inception™, Acumen™, Reinvention™, Epic™.
Thermo°Cool™ yarn fabric cover with TENCEL® fibers
FireBlocker®
EverCool™ Gfx Memory Foam
Serta® PillowSoft™ Foam
Cool Action™ Dual Effects™ Gel Memory Foam Cool Action™ Dual Effects™ Gel Memory Foam
Pods Gel Activated Support - polyurethane foam 2.8 lbs/ft3 density
Cool Reaction Slow Recovery Latex - Reinvention model
Cool Action™ Gel Energy Foam Cool Action™ Gel Energy Foam - Epic model
6" ComfortLast® Foam Support core Support core - 1.5 lbs/ft3 density
Ultimate Edge Support - reinforced foam edge
StabL Base™ Foundation with double beam design
Serta’s Motion Custom™ Adjustable Foundation
25 Year Limited - first 15 years Non-Prorated Non-Prorated + 10 years Prorated Warranty Prorated
No Flip, No Rotate No Flip, No Rotate
Body indentation Body indentation of 3/4" or greater
All models within iComfort® brand have the same 6" polyurethane foam support core but they vary in presence and thickness of premium comfort materials - gel infused memory foam and gel infused latex. You can learn about details of every model if you search under iComfort® brand.
