In 2009, Pure LatexBLISS™ was founded. While their headquarters are based in Atlanta, they do business around the world. Pure LatexBLISS™ is owned by Latex International which is a manufacturer and supplier of Talalay latex foam to many mattress manufacturers in the US. The materials used in the pure LatexBLISS collection are very good quality.

Currently, Pure LatexBLISS has these collections: Natural, All Natural, Latex Hybrid and Prestige.